Xiaomi

Xiaomi has come a long way in a very short time. Founded in 2010 in China, Xiaomi was the world's fifth largest smartphone maker by 2015 and continues to hold this lofty rating. But it's not just smartphones that Xiaomi wants to be known for; laptops, mobile apps, TVs, audio equipment, and smart devices for the home (including drones) are part of the ever-increasing Xiaomi product catalogue. For all this variety, it is the smartphone market that drives revenue for this privately owned electronics company; a few years ago, it was estimated that a staggering 94% of its revenue was derived from smartphones sales, which certainly outstrips better known brands such as Apple or Samsung.